Research Into Production Company Idents

Production Company Logos and Idents

Bungie

-          13 seconds

Naughty Dogs

-          10 seconds

-          Little animation

-          Name has no animation

New Line Cinema

-          17 seconds

-          Happy music

Universal

-          21 seconds

-          Pixel

-          8bit

-          Pixel sounding

Mandate Pictures

-          Kid banging drum

-          Drum noise

-          15 seconds

Columbia Pictures

-          21 seconds

-          Horse and statue of liberty

-          Dramatic music

Marvel

-          13 seconds

-          Flicking through comics

-          Sound of flicking comics

Lucas Art

-          12 second

-          Multiple Star Wars actions

-          Dramatic music

Pixar

-          14 seconds

-          Jumping light

Summary

10-20 seconds

Animation usually

Dramatic build up

Orchestral sounds and instruments

Still image of logo and name at end

Image and name might link but not always

Possible animation style:

http://www.youtube.com/watch?v=C6HmOUt05DM

We all agree that we want our logo to have a cartoon feel and to be light-hearted. We want a youthful, creative feel.